Allocadia Wins Growth Award – 4 Reasons We’re HOT in Cool Vancouver

December 29, 2016 James Thomas

Congratulations to my team at Allocadia for winning the 2016 HOT in Vancouver Award! The award recognizes the top trending companies in cities around the world, as compiled by competitive intel company Owler. Winners were chosen based on a number of metrics demonstrating growth and momentum, and we’re honored to be highlighted from the 15 million organizations analyzed.

As this recognition comes at the very end of 2016, it’s a great opportunity to reflect on our recent momentum as of late. Here are 4 reasons we’re HOT in chilly Vancouver:

1. Exciting recent recognition

The HOT in Vancouver win comes just weeks after our team was named a Top B2B Marketing Brand in 2016 thanks to our award-winning Run Marketing campaign efforts. I couldn’t be prouder of our team and the incredible work of our customers featured in that series. We were also recognized as a finalist for the 2016 Technology Impact Awards by the BC Tech Association earlier this year.

2. Strong company growth

As we started 2016 with a new round of series B financing led by Susquehanna Growth Equity (read more about that raise), we have seen 70% team growth with key new hires including VP of Customer Success Jocelyn Brown. We continue to add to our talented team and seek customer-centric players to #RuntoWin with us. Read more about our open positions and our commitment to core values.

3. Major milestone moments

We continued to innovate throughout 2016 as leaders of Marketing Performance Management (MPM) with the recent launch of a powerful marketing attribution engine and strategic ROI dashboards. We also celebrated SOC-2 compliance in style, another example of our dedication to providing enterprise clients with the security they need to succeed.

As evidence of that growth and recent momentum within the MPM category, industry analysts Forrester Research published a report titled “Vendor Landscape: New Technologies Make B2B Marketing Performance Management a Reality.”

4. A critical mission ahead

As we enter 2017, we look ahead to a year in which marketers must make every dollar count. Read more about our vision as we help the world’s most successful CMOs lead their organizations to new heights.

Most importantly, with marquee customers such as Microsoft (click here to read this most recent release), Red Hat, Juniper Networks, National Instruments, and 150 more putting their trust into Allocadia, we work every day to make each of them successful. 2017 promises to be a year of incredible success for these organizations and the Marketing Performance Management space as a whole.

From the whole Allocadia team, Happy Holidays. Let’s make 2017 count.

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