Allocadia Product Tour
A 3.5 minute peek inside Allocadia Marketing Performance Management (MPM) software. Focusing on three core areas: Plans, Investments, and Results/ROI.
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1:09What is Marketing Performance Management (MPM)?
MPM is the solution to Marketing’s toughest challenge: proving impact on the business. Learn more in this 70 second explainer video.
2:36Customer Testimonial: David Schermbeck, Red Hat
David Schermbeck, Business Analyst at Red Hat, talks about how Allocadia helps his company run marketing better by giving marketers more time to do marketing.
2:27Customer Testimonial: David Cohen, Palo Alto Networks
David Cohen, VP Business Planning at Palo Alto Networks, talks about how Allocadia has reduced the time his marketing team spends managing their budgets by 66%.
2:35Customer Testimonial: Zoe Marquardt, National Instruments
Zoe talks about how Allocadia makes her job easier, and how she uses it to make her colleagues' jobs easier, too.
4:08Customer Testimonial: Helena Lewis, National Instruments
Helena Lewis talks about how transparency into how her team is spending, down to a campaign level, not only gives her visibility but drives better decisions.
6:40Customer Testimonial: Sean Hiss, Equinix
Sean talks about how Allocadia gives his team one platform to do collaborative financial planning in a marketers’ language, plus real-time reporting and visibility across their global organization.
1:10Run Marketing with Allocadia!
A 70-second video explaining how Allocadia helps marketers unite the two sides of marketing: the "run" and the "do", in order to make more strategic marketing decisions
2:51Words of Wisdom from Marketers who #RunMarketingBetter
Words of Wisdom from Marketers who #RunMarketingBetter
2:28Customer Testimonial: Danielle Evangelista, FireEye
Danielle Evangelista talks about how being able to share a wealth of information about budget gives her the opportunity to be a trusted advisor to marketers.
3:04Customer Testimonial: Gina Reese, Hortonworks
Gina Reese talks about how her team uses Allocadia to allocate budget at a campaign level which helps them be more accountable and determine ROI.
2:59Customer Testimonial: Tim West, Box
Tim talks about how Allocadia motivates its marketers to run marketing better because it provides the framework for an ROI measurement that had never been possible before.
2:21Customer Testimonial: Carey Rutigliano, Hortonworks
Carey Rutigliano, Director of FP&A at Hortonworks, talks about how Allocadia has helped his team solve a budgeting challenge, and prove business impact.
1:25Video Snapshot: Marketing Plans
A quick peek into how Allocadia helps marketing teams become more strategic and better organized in their planning processes.
1:30Video Snapshot: Marketing Investments
In this 90-second video, discover how Allocadia lets marketing teams manage their budgets & investments -- without spreadsheets.
1:20Video Snapshot: Marketing Results & ROI