For CMOs and marketing leaders, it takes more than just an ad gone viral, the ‘event of the year,’ or that brilliant competitive campaign to delight the C-Suite.
To win them over, you need to provide the different members with unique information specific to their role. This webinar is hosted by James Thomas who discusses how marketers can improve business performance by concentrating on the Corporate Suite.
By following his advice, you can:
1. Drive better marketing efficiency
2. Align marketing values with business values
3. Be the champion advocating better marketing performance at your organization