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How To Accelerate Marketing Performance Through More Effective Budgeting and Planning

October 5, 2016

Symantec and Change Healthcare are experts in optimizing marketing budget to impact top line.

Hear firsthand their recipe for success and gain practical tips for driving organizational revenue whilst saving marketing time and money.

This panel discussion features Allocadia customers Symantec and Change Healthcare. They'll speak openly about the struggles they faced improving their marketing performance and how they have now upped their marketing game by:

  • Saving critical time and improving internal efficiency during business planning season
  • Building marketing plans and budgets that are aligned and measurable against corporate objectives
  • Creating internal synchronization to streamline
  • Making smart marketing decisions based on intelligent insights

Moderated by Oracle’s David Johnson and Allocadia’s Jeff Epstein.

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